Princeton University

Princeton University, an Ivy League in New Jersey, is one of the finest universities in the world. We’ve had an ongoing relationship with the University, working with them on a variety of different initiatives over the past few years. Below is one we’re particularly proud of.

The University wanted to increase their fundraising efforts, and needed compelling stories to engage in conversations with media and donors. Through role-play scenarios we armed frontline fundraisers, support staff and other influential Princeton voices with skills and stories to drive conversations towards engagement and giving, and ensured they spoke as one.

The work we did together with Princeton University received a Bronze Award from CASE (Council for Advancement in Secondary Education), which is the leading international trade association for higher education.

“All of the work we did with Sword & Stone has been invaluable in helping us not only identify key messages, but also in unifying people from many different skill sets and positions.”

Erika L. Knudsen, Associate Director of Marketing, Princeton University Office of Development

James Lees